Inside Vera Bradley: How Barbara Bradley Baekgaard Built A Company

Handbag and luggage maker Vera Bradley is the No. 1 midsize company for employees, a Forbes and Statista analysis finds. And the secret behind its worker-focused culture lies within cofounder Barbara Bradley Baekgaard, and a commitment to “keep the F in Fun.”

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Vera Bradley's True Colors

Vera Bradley Announces New Bedding Collection and Virtual Reality In-Store Experience

Vera Bradley Co-Founder Part of Boutique Hotel Plans – Inside INdiana Business

Behind the Bags with Barbara Bradley Baekgaard

Barbara Bradley Baekgaard On Her New Hotel, The Bradley

Mad Anthonys names Barbara Bradley Baekgaard its 2021 Red Coat honoree – Mad Anthonys Foundation

Home Of The Month: The Vera Bradley Lake House - Indianapolis Monthly

Celebrating 40 Years of Vera Bradley With Our Founders