Qatar World Cup 2022: How brands are navigating the controversial tournament

Sponsors are having to navigate human rights concerns and other social issues that have overshadowed run-up to the Middle East's first World Cup

2022 World Cup is in Qatar. It's about time FIFA came to the Arab world.

How Brands Are Marketing Around the 2022 FIFA World Cup

2022 World Cup: Criticism of Qatar finds unequal resonance around the world

Beyond the pitch: U of T's Simon Darnell on the controversies swirling around the World Cup in Qatar

Why Brand Suitability Is in the Starting Line-up for Marketers at the World Cup – Advertising Week

Wary of Human Rights Issues, World Cup Sponsors Edge Away from Qatar - The New York Times

Fans Looking Forward To World Cup Despite Controversies 10/27/2022

Nicki Minaj and Maluma Drop World Cup Song amid Qatar Controversy

Qatar's Tarnished World Cup Is Too Big for Brands to Boycott - BNN Bloomberg