Victoria's Secret & Its Failed Strategy Of 'Inclusive, Feminist' Rebranding

People are calling out Victoria's Secret's attempt at feminist rebranding as just a strategy to boost their waning sales as opposed to a clear dedicated effort in changing the brand.

I'm not surprised Victoria's Secret has dropped its 'feminist' rebrand – I used to work there

Sorry, Victoria's Secret, your 'woke' rebrand failed because it was performative pants, Barbara Ellen

Victoria's Secret & Its Failed Strategy Of 'Inclusive, Feminist

Victoria's Secret inclusive rebranding faces body-image backlash - Northeastern Global News

Nobody's entitled to inclusivity: Why Victoria's Secret's rebranding was a horrible business decision – The Black and White

Albachiara Women and Sport: the other half of the sky. - Albachiara

The Victoria's Secret feminist rebrand is a failure - The Tour '23 still makes women feel inferior

The Rise And Fall Of A Mighty Empire Created By Victoria's Secret, by Nandini Nachiar

Why Victoria's Secret re-brand completely misses its mark

Feminist Elon Musk says “Thank Goodness” to Victoria's Secret ditching woke..Could he be Q? : r/EnoughMuskSpam

Victoria's Secret Went Woke, Went Broke And Now Wants To Bring Back 'Sexiness

Victoria's Secret Is Getting Slammed

Victoria's Secret Is a Woke DISASTER! The Tour 2023